EMBASSY OF DUTCH CREATIVITY, INSPIRE SPEAKER SESSION CANNES LIONS JUNE 2019

“A program overview of the 2-day CMO program”

It is our great pleasure to welcome Nicole as a speaker at the Embassy of Dutch Creativity, during the Cannes Lions Festival 2019.

Getting Shit Done

Nicole Yershon, Founder and CEO of The New York Collective, and founder Ogilvy Labs - Talks about, how do you help your organisation to embrace innovation to expand creativity? In this session about disruption, Nicole will share her extensive experience setting up and leading Ogilvy Labs, that aimed to exactly that.

Bringing in tech innovations that could proof useful for the global agency. Many awards have been won in the wake of her introducing new technology. Now, in her post-agency practice, she directly helps brands achieve the same.

The Embassy’s Brand CMO program is a special program. The delegates have registered specifically for this program in order to increase their knowhow, exchange experience and gain deeper insights and skills, that can help them reach the next level in their brand marketing practice.

To focus on knowledge transfer (facts, stats, case studies, research, etc.), sharing wisdom and experience (also case studies, lessons learned, how to’s) and practical skills and insights (discussions, exercises, workshops, etc.). Going beyond the information that has already been widely discussed in industry/professional media.